Welcome: Superdry

Featured: Superdry Vintage Entry Tee for Mens'

Hello Superdry! Pocketto now welcomes another brand new affiliate on board!

If you were thinking that Superdry's a Japanese label, it actually isn't. Superdry's origins dated way back in 1985, starting off as 'Cult Clothing' in 1985 by founder, Julian Dunkerton. The business expanded and established a few other stores in UK itself.

Superdry was only born when Julian paid a visit to Tokyo in 2003, heavily inspired by the Japanese culture and make. The brand fuses Japanese graphics, vintage Americana with the values of British tailoring and aims to bring forward unique, urban clothing with eye for the detail.

I've always liked their simple, clean cut designs and I am happy to have roped them in (also very in line with my Japanese obsession). Here are some picks from the list for ladies but I'd like to think of these as unisex picks. So here goes!

From left to right (in clockwise direction): Stadium Wool Navy Jacket, Washbasket Vintage Check Longsleeve Shirt in Barndoor Blue, Seaside Padstow Barrel in Natural and Dark Navy, Standard Blue Super Skinny Jean Rinse available via Superdry

From left: California Small Kit Bag in Multi Colour, Classic Tarpaulin Laptop Bag in Army Cargo available at Superdry

Take your pick at the Superdry Spring release here!

I'm sure you'll find something essential you might love be it for the warm or cold. I'm just freezing and burning from the erratic weather right here in Melbourne.

More to come, definitely. Been to a few wonderful places and finally went surfing (!!!) I know it's not that big a deal but it exists under my bucket list so lucky me it is. Thanks for sticking around if you do and more from Superdry if you love them too (;

Have a good day and stay tuned for more!

Spotlight on: Plus Minus

Images courtesy of Plus Minus

Enter Plus Minus - An independent store based in Singapore that is all things design; where every new brand that launches in their store surprises and excites us, and even makes us want, no crave for a piece of it. It's a tiny heaven, a portal for all the brands and stuff you don't have access to in physical stores in Singapore.

Against all odds, Plus Minus opened their virtual doors and created a portal for so many wonderful brands that has not been made available to Singaporeans (in physical stores). The idea was to bring in well-designed stuff, along with good quality and at an affordable price.

So who makes Plus Minus? How do they do it?

Plus Minus was actually co-founded just less than two months ago in early November (2012) by lovebirds at present, Ira and Fauzi, along with a friend of theirs who has since dropped out of the venture. Despite vast differences in interests; Ira into design and checking out new brands (Ira was a graphic design graduate from NAFA) and Fauzi with his love for motorbikes and racing sorts, they share a common love for food and built Plus Minus together.

Ira and Fauzi, and Ira on interview with me at 8Q Street

The whole thing was an absolutely casual idea that took off and started growing at an amazing rate. It all began when Ira wanted to realize her dream of having her very own shop, "It runs in my family. My Dad runs a furniture business and my sister has her own online store as well. Plus I love surfing the net and sourcing for new brands and items and I just wanted to share it with everyone." On why the name Plus Minus, Ira shared that it was a completely random name that hit her in a five minute brainstorming session and it was so easy to catch on.

More prominent brands under Plus Minus - Tattly and Hype

Despite the challenges and competition in the online store business, Ira saw potential in running her very own store and kept a generally positive outlook. "So many brands are unnoticed, and most of the brands we currently bring in at Plus Minus are not available in Singapore or even Asia." Only 20 this year, Ira and Fauzi were both new and raw to running a business and coming up with an enormous captial. It was then decided that Plus Minus was to start out on its Facebook page to gain experience in running their very own business before moving on with bigger plans. Within a few days of putting everything in place, the store made its first pre-order available in early November.

"I didn't expect it to become so big and it's actually very hard to manage because I'm doing almost everything now, from marketing to responding to queries and posting the stuff out. It's basically like a one-man show and Fauzi does the accounting side of things." said Ira, when asked about what were their expectations on opening the store. But the folks at Plus Minus see it as merely a (good) start for them, and are looking to make things bigger and better than ever.

Other brands featured under Plus Minus, such as Mister bracelets

Plus Minus has since started up The General Store, which is a concept they are still working on before an actual debut, "The General Store is an actual store front I want for Plus Minus. This was created so we can put out two extreme sides - the minimalist and the expressive (louder side) to present to people and I hope to target as many people from different age groups and tastes."

In the (near) future, Plus Minus is hoping to have an actual web site (which they are working on) and set up a physical store and spread the love to more people, "That's the challenging part. I've always (wanting to build a store) in mind, and I even went to search for rental prices. It's insane over here but I hope I can slowly build this up and have a store."

Stay tuned for more (awesome!) brand launches and be surprised. You may check out Plus Minus here via their Facebook page.


Apart from all that, Plus Minus has kindly collaborated (and sponsored) with Pocketto to have A WONDERFUL GIVEAWAY! We're giving out a Poketo x Furni (coincidentally, and no pun intended) watch and an issue (12) of oh comely magazine.

If you haven't heard, Poketo is a US-based store/label founded by couple, Ted Vadaan and Angie Myung who believes in "art for your everyday" and strives to integrate real art into everyday wear and things that can be around you. These watches are part of a collaboration between Furni (Montreal based design company) and Poketo.

And if you're thinking that oh comely falls short of being a real magazine, you might want to think again. oh comely is one that brings real stories to us, from real people. With adventures to capture the feeling of being free, stories from people with tales to tell, recipes to warm your heart and craft you can make. It embraces imperfection and simple things we do in life and is delivered through beautiful words, illustration and photography.

Find Poketo and oh comely by clicking on their respective names.

Two lucky winners will be selected for this giveaway! All you have to do is:
1. Like POKOPOCKETTO and PLUS MINUS on Facebook
2. Like and share A WONDERFUL GIVEAWAY on pokopocketto (click here for the post to like and  share)
3. Comment on the post with anything (with a suggestion, things you want to see, a brand you love or just professing your love to us etc.)

This giveaway closes on 20th Jan, Sunday and winners of the giveaway will be announced by 22nd Jan.

Once again, here's a BIG thank you to Plus Minus, and a HUGE THANK YOUUU for reading pokopocketto! Cheers (from both Ira and I) and have a good day (:

The Tiniest Gifting Guide: Great Reads and Dos

We all need a great read at some point this time of the year, either for a literal great read, as a wake up call, inspiration, to help us come to a resolution for the new year, or just for a really good laugh. I'm just going to take it a few books at a go but let's just hope none of us explodes.

1. For the traveller and explorer in you: Travelogue

Pictures grabbed from Fredflare

I'm sure some of us have explorer friends or just one in us to give us enough reason to want to lay your hands on this one. This lovely (pocket-able) scrach map travel journal contains 8 mini scratch maps with a different part of the world on each one of it, along with a planner and diary, plus some handy information you may require for travel. It's as if every time you head to somewhere new you get to scratch off some part of the map - motivation for travel it is!

If you would love one of these to reward a wanderlust or just the explorer in you, check it out here.


2. For one with a lack of: Lines For All Occasions - Insults & Comebacks

Images grabbed from ASOS

Know someone who's always running out of something like a witty comeback to your nasty lines? I bet all of us have that one friend (I'm that friend at some points hah) and this would make a really peculiar gift but hey, in the name of fun and a good laugh, why not? It's oddly funny and a rather witty read and a good refresher for some new lines. Who knows, you might even make these lines the new black (or comeback line).

Got someone in mind who needs this extra boost? Find the best insults here.

3. For the arty/ outgoing/ best friend: Kinfolk

Images grabbed from Google

Kinfolk is an emerging publication that has created waves of anticipation and excitement over their lovely take on gatherings and wonderful photography and art direction. They are a growing community of artists and share an interest in small gatherings and see something about a table shared. What makes me love Kinfolk is that it is an absolutely wonderful read, filled with things you can do, possible adventures and lovely inspiring images you would want to make your own (into reality, that is).

I just thought this would be an absolutely appropriate (and inspiring gift) for your friend who loves making food for the group or one who appreciates carefully thought outfits, layouts and great photography.

You may subscribe your wonderful friend to Kinfolk online here. This lovely magazine may also be purchased online (such as Amazon) at your friendly bookstores or magazine stands (such as Kinokuniya or Borders). Singaporean readers may also find it at local store, Rockstar by Soon Lee.

4. For the fun-loving doodlers:
Mess - The Manual of Accidents and Mistakes by Keri Smith

Images grabbed from Modcloth

There definitely was a time where you were doodling non-stop in your textbooks, had an obsession with scribbling notes to pass around to your friends, write funny letters or just simply wanted something to write on. Well this is it, a book that makes you do doodles on it (or more like you might not bear to draw on it). Keri Smith has nailed it again, bringing out my inner child (she's got other wonderful random publications like this as well!). It is definitely all things random in one (which is why I love it!) made into an awesome compilation that you won't want to miss.

This would be highly appropriate for old-times' sake, for a friend who had itchy hands (and might have possibly ruined a lot of things with doodles), or just for fun! Find this messy manual here.

5. For a great read/ inspiration:

It's Not How Good You Are, It's How Good You Want To Be by Paul Arden

Images grabbed from Google

I've had this book and I've picked it up a few times (randomly) from the top shelf just to give it a quick read as a great reminder of what I can do. This makes an absolutely great, wonderful, self-regenerating and on top of it all, a comforting read. It's nice to know the impossible can always be made possible and we can always make it if we do it right or convert our potentials in the best or most appropriate ways.

In case you were wondering, this book was (the very first book) written by "advertising guru" Paul Arden and he has written two others; Whatever You Think, Think The Opposite and God Explained In A Taxi Ride. I've read the them and thought they were extremely enlightening and helpful in understanding certain aspects of making it in life and other skeptical ideas. If you're game for it, I think the set of three would make a great combo, and could potentially change the way you see things, or if not, rethink some things or just second-guess ideas again.

If you would like to help a friend of yours or even yourself to set a target or new year's resolution after a good thought or revelation, find this great read via bookstores (like Borders or Kino), or online (via sites like Amazon or Phaidon and more).

= = = = =

Well that's all for now! Hope I didn't overload on this one (it's supposedly tiny) and I hope it helped give you some awesome ideas on what you can possibly give this Christmas. I'm still in the midst of getting other things ready (and fixing my Modcloth link), so if you've got anything you might wanna share with me, just holla over at the comment box or on Facebook via the link on your right!

It's going to be another hectic week but I hope to get some other things ready and possibly mail out cards if you would like one (would you want one?) but I'm super excited for Christmas and a turkey-ful dinner with my lovely friends. Can't wait!

So anyway let me know if you've got an address you don't mind me to write to (I want some pen pals hahah) and if you would love a Christmas card from Pocketto (still undergoing some work)! I'll be glad to hear about your Christmas (with pictures too if you will) and I can share it here too (:

Have a great night!

Things: Cuddles and Rage

Peanut's costume on Cuddles and Rage

Who knew a pile of funny dough and craft could look this cute?

To kick off my November art adventure, I chanced upon Cuddles and Rage, all thanks to HelloGiggles (founded by Zooey Deschanel and two of her best friends) and fell in love with these cutesy creations right away. We're definitely not insisting that these are the kind of art everyone has to love but just really cute, funny twists to puns (especially those we always see on Threadless). How could we ever resist this?

 The Will on Cuddles and Rage

The Pumpkin Patch on Cuddles and Rage

Just so you know, Cuddles and Rage is a mixed media web comic based on the evil, yet often cute, adventures of food and animals living in Snuggle City. New comics are launched every Monday and on their Diorama Wednesdays so if you love cute stuff like that just holla over to cuddlesandrage.com and you're going to gush over these little things like a seventh grader over a boy.

It's seems like every time you add a smiley face that goes like c: (this) onto anything, it could immediately look like the cutest thing EVER on the planet. Like adding smileys on to cookies, or a glass of milk or even your average salt and pepper shaker. These people really know what to do with a colon sign and bracket which really is annoying but so hard to say no to.

I wish I could just make these things into a whole set of plushies, I'm sure they would make a wonderful farm on my bed.

This has thus far been an extremely fattening weekend. I wonder where my motivation to shed all those pounds went. Been plonking mac'n'cheese into my mouth, along with other fried foods. My tummy is about to block my feet from my view I feel disgusted with myself but I'm happy eating the food. Vicious cycle this is.

The Shredded Cheese on Cuddles and Rage

Just found the above highly appropriate. I think it's time I started exercising before I regret it.

Have a wonderful weekend ahead.

Welcome: Modcloth

Hello pocketto! We're finally back up with a big bang (pun intended), especially for the ladies!

Welcome our new affiliate,

We know; it's been a long, long, long wait... but the wait is now over! It's my pleasure to welcome ModCloth on Pocketto (especially after a dull stall here). Never thought I would welcome another new affiliate on board this little space.

Most of you may have come across ModCloth (especially if you're from the US), their pretty dresses, cutesy accessories and punny names for all kinds of stuff that girls will ever love. I'm not sure how I came across them but I guess it was all Zooey Deschanel's fault. She made me want so many dresses I could never afford (I love Jess on New Girl)! And if you live in sunny Singapore, ModCloth finally offers shipping direct here so don't panic!

In case you were wondering, ModCloth began as the hobby of a young woman with a love of thrift stores and vintage clothing. Today, it has evolved to become almost every girl's favourite online clothing, accessories and decor store. ModCloth stocks brands like Jeffery Campbell, Tulle, BB Dakota, Kanken and many more! It even has themes (back to school and more) and different lookbooks every now and then. Expect all things fun and pretty from retro and formal dresses to urban tees, jewelry to cute home decor, cozy sweaters and jackets, skinny jeans, pencil skirts, and both leather and vegan-friendly shoes, boots, and bags on ModCloth.

Madly in love with their themed lookbook just a few weeks back!

So anyway I've decided to play around with whatever I could grab from ModCloth (including the drawn model) and put together some of my favourite pieces! Madly in love with the apple shades.

On drawn model: Swan In a Million dress, Deserve a Gold Star Hair Pin, Whisker Me Away bag

From top left on model's hair also Gold Star Hair Pin, Holding Court-land sunglasses, Sea Shanty Singing Dress in Navy, Bright as Aire flats, all from ModCloth

In love with all of these! I'm mad crazy over sailor dresses, preppy stuff and cutesy-overkill accessories. I have no idea why though... Either way ModCloth's got tonnes of clothes and all for every different style and you so don't sweat it if you can't spot something on that list of items on the above! Stay tuned for upcoming promotions if any... but that aside, shop away!

Alright, more to come (I hope!). Have a great weekend (shopping on ModCloth) ahead!

We know you will (;

Absolutely random

I have no idea why but I randomly remembered that I had this illustration stuck in my hard drive for a long while. Drew this during my internship for a client but it didn't materialize into something. I wished it did though. The internship forced me to work for so many things but I guess it only meant one thing; we're past the stage where we didn't understand life and stuck around simple things and just laughed.

'Tis the season for a million Mini Coopers and Mercedes cars in (the school) carpark. I'm not even kidding. But I love the idea of having a car (and drawing one...) so anything goes.

This shall serve to be a good reminder. One fine day...

Work for the weekend!

Louis Vuitton: The Art Of Packing

This really shows how looking good can definitely go beyond surfaces. Neat, smart, lovely, uber rich and luxurious. Just when you thought Louis Vuitton was going to stay the same for awhile... This really took me by surprise. I'm absolutely in love with the art direction and the video itself!

Gotta thank my classmate, Syimmy for this. Extremely captivated by the whole look of it!

Anyway I'm not sure if most of you are audiophiles (I'm guessing you probably insist on some quality music with no sound issues) and I know records are not the rage anymore but I'm having a fury of ideas churning in my mind like a washing machine... Maybe I'll find time to address them. Soon enough. But if you've got some (records or ideas I'm all in!), I'm definitely all ears (even if it's just music, or your homemade videos/music or just a simple idea)! Just holla over them over via comment or Facebook, I'll be glad to hear them out!

Things: For your home

Picture from Stickers and Stuff, shop item here via BHLDN

These are too cute to miss! We love these pencils for every moment you may have at home plus the lovely decor from BHLDN! Thumbs up to Stickers and Stuff for this!

Hovering Hot Air Balloon and Crinkle Fans from BHLDN via Stickers and Stuff

In case you were wondering, BHLDN actually means "to keep" in Dutch. Inspired by stories of wonderful weddings that were extraordinary to different people in life, BHLDN was set up so people "could keep" some of these memories with them. Stocked with decor and pretty stuff, as well as gowns for your wedding, BHLDN is definitely a true heaven if you love a tiny bit of subtlety and details (which I do!). Time to get ideas from their lovely lookbooks and share your dream (wedding or fashion) ideas with your other half!

But of course, you can definitely shop some of their evening dresses for functions and stock up some of these lovely decor to prep your space up for a party or just to make it look gorgeous! You can visit them here.

Till then, have a happy weekend!

pocket daily (06) + things

Hello there, it's been hectic the past week and I haven't had the time to share some random pictures I took via instagram during the weekend before so I thought this would be appropriate. Homemade pasta is yummy and my beat up nano is really just... beat up. Alright.

On an extremely random note, I have used my Happy Socks a couple of times over the last two weeks! They are too comfy and cute so it is now compulsory to get a pair (at least) for yourself. I think they look smashing with any kind of shoes and this is why I can't hate it (and made it a thing):

via mixmag

via thrashness

These are not the new thing but now that I finally caught onto it (after several conflicting issues regarding the financial aspect of buying a pair for myself even though I was madly in love with it but got a pair as a gift) I really think it can be purely secondary. They even have pretty leggings for you ladies and socks for different styles and oh-so-precious designs to suit you!

Prices start from about SGD14 onwards at stores like Actually and Rockstar by Soon Lee and more so you know, it's never too late (sometimes I'm too much of a laggard) to own a pair!

I've yet to catch up on sleep I missed over the weekend that just past due to an insane amount of work to finish up... about time.

But keep your eyes peeled! More exciting things are coming your way because pocketto finally has a new affiliate (;

Goodnight!

Things: davidelfin

Who knew that pantone or CMYK blocks can look this fabulous? Extremely wowed over by davidelfin and their cutesy designs this spring/summer.

(Cute and quirky) things I love: Shirt s/s and Navy Short both from davidelfin

How cute is this! These happy color inspired clothing are extremely pleasing to the eye. Thanks Anabel for the heads up, I love it!

Anyway, quick bit about this Madrid-based label...

Davidelfin started as a plural medium for David himself and for a few of his friends as well. It was a platform for them to express themselves through mediums like fashion and photography, then morphing into a fashion label that made its debut in 2002.

The label has since been integrating their love for the various arts into wearable fashion. Expect well-cut, clean designs, with color or pattern blocking on their designs.

Shop and check out more on davidelfin right here!

Andddddddddd Monday's here again. But good day!

Tiny Tractors (by Halfpence design) + Pocket Daily

These too-cute tractors are by Penny Luxe who is the designer/owner of her very own store, Halfpence design, and also a very lovely mom. It's really cute that she came up with these designs with the intention for her little one, Tate and decided to expand it into a little side project. You can also check out Penny's blog here.

Anyway, it's been a good start to the week. Great time at driving class and a relaxing swim with a good friend of mine, Jocelyn. We've decided to make cookies when we have the time. The holidays have been at a nice pace, I love having time to ponder about issues I usually don't have time to think about and catch up with a couple of good shows or movies, or even documentaries. 

Well at the very least, we're nearing mid-week tomorrow. Now you can keep calm and grab a cup of hot chocolate and think about things you might want to do on a Friday night (other than having a booze) (;

Good day!